ICFAI Business School is the Biggest Winner in Case Method ‘Oscars’ 2019

ICFAI Business School is the Biggest Winner in Case Method ‘Oscars’ 2019

Dr. Purkayastha’s hat trick of awards puts IBS ahead of Harvard Business School

Hyderabad, February 25, 2019: ICFAI Business School won a stunning three awards in The Case Centre’s Award and Competition. These annual awards are widely hailed as the case method community’s Oscars, and celebrate worldwide excellence in case teaching and writing.

Richard McCracken, Director of The Case Centre, said: “ICFAI Business School (IBS) are the most successful school in our Awards and Competitions 2019, winning three out of 16 categories. This outstanding achievement highlights the school’s dedication to producing high-quality, topical, innovative classroom materials that are used in business schools worldwide. We are proud that our annual case ‘Oscars’ shine a light on these impactful achievements.”

The winning cases from IBS are:

Employee Training & Development at Ritz-Carlton: Fostering an Exceptional Customer Service Culture by Debapratim Purkayastha, in the ‘Human Resource Management / Organisational Behaviour’ category
Amazon’s Big Data Strategy by Debapratim Purkayastha and Adapa Srinivasa Rao, in the ‘Knowledge, Information and Communication Systems Management’ category
Turbulence on the Tarmac by Debapratim Purkayastha and Sid Ghosh, in the ‘Outstanding Compact Case’ category.

Regarding the win Dr. Purkayastha, Director, IBS Case Research Center, noted: “This category has grown in significance in the new age marked by digital disruption, and we are proud that IBS has had continuous success in this category. What’s more, in a very tough year marked by the pandemic, IBS had a record 18 bestselling cases this year, which is next only to Harvard! All this shows why a growing number of students and recruiters prefer IBS. Our students are taught with the same cases that are taught at the world’s best b-schools, and thus help them transform into well-rounded, future-ready professionals.” The other winners in The Case Centre Awards include Harvard Business School, INSEAD, Darden, Ivey Business School, MIT Sloan School of Management, etc.